Fola, Ayra Starr Light Up New York's Times Square After New Song Release

Nigerian music stars Fola and Ayra Starr have earned a major international spotlight after appearing on the iconic Times Square billboard in New York, marking another milestone for Afrobeats on the global stage.

The appearance comes days after the release of their collaborative single, Treat U Right, which has attracted attention for its fusion of Afrobeats, contemporary R&B and soul music.

The record, accompanied by a music video directed by DonProd, highlights the musical chemistry between both artists through vibrant visuals and emotionally driven storytelling.

Speaking about the collaboration, Fola described Treat U Right as an important step in his artistic journey and part of his broader vision to expand the sound of Afrobeats.

"Treat U Right is another brick in my mission to bridge Afrobeats with R&B and soul," he said.

The 25-year-old singer also praised Ayra Starr's contribution to the project, saying her performance added authenticity and emotional depth that exceeded his expectations.

According to him, the Mavin Records star brought a level of honesty and feeling that elevated the song beyond what he had initially envisioned.

The Times Square billboard appearance represents another significant moment for Nigerian music, as Afrobeats continues to enjoy increasing recognition on some of the world's biggest entertainment platforms.

For Fola, the recognition marks one of the biggest highlights of his career so far, while for Ayra Starr, it adds to a growing list of international achievements as she continues to strengthen her position among Africa's leading global music exports.